Infotheek takes over web shop 4Launch

Infotheek Group takes over e-commerce company 4Launch. The take-over is still with reservation to the approval of the ACM. 4Launch has been active for twelve years as web shop in (computer)electronics. 4Launch focusses on the private and business market, both in the Netherlands as in other European countries. It supplies hardware, software, peripheral equipment and accessories.

4Launch will continue the activities under its own name. The companies strengthen their control on the business and consumer market because of this new combination. ‘Our customers from education and within the government already make use of our custom made client portals’, says Infotheek CEO Jordy Kool. ‘I have been looking for a specialist for a while now for customers and companies. In 4Launch we found that specialist.’

Over a year ago, Infotheek bought the domain name and the platform behind the former computer web shop. The online retailer from Eindhoven quit at the end of 2013. Via this web portal, Infotheek serves the smaller customers with fifty or less employees. The take-over of 4Launch will have consequences for because there is a partial overlap in both target groups. According to the Sales and Marketing Director Mirjam Roos will keep existing and the platform will be optimized upcoming time. ‘The product portfolio will get another target group, I can’t say which one it will be at this moment. and 4Launch will strengthen each other, they will not compete.’

Network2Day and Nimble IT
Last month Infotheek already did a take-over. It bought the network specialist Network2Day from Gelderland. The company from Ede designs, implements and maintains IP-infrastructures for data, voice over IP and video. Network2Day is a partner supplier of HP and still operates under its own name.

Infotheek also bought all the selling activities of the network reseller Nimble IT from Amsterdam at the beginning of 2015. Customers of Nimble IT, reseller of Cisco and Juniper equipment, are transferred to Infotheek for the purchase of IT-hardware, software products and services. Nimble IT remained independent as organization and has shifted the focus to the sister company Nimsys, which delivers IP-networks and VoIP-telecom to renters of company collecting buildings.


Source: Computable